Cases
Energify Brand
Energify Insulated Food Jar
$22.00 -$24.50 / unit price
goal
Launch brand product sales on TikTokShop for the first time
result
Thanks to one free blogger, we garnered a whopping 1.5 million Total Views and received sales immediately
And all of this occurred outside the product's sales season!
The client continues to work with us.
Our path to success
Starting with key selling points and carefully choosing bloggers, like justcallme_renee, we made an impact. Her authentic engagement and charisma, referring to subscribers as cousins, contributed to the success.
Our video strategy blended storytelling and problem-solving. The first video addressed Teona's (influencers’ daughter) school lunch struggle, showcasing the Energify Food Jar's warmth-preserving ability.
The second video engaged Teona authentically.
In the third, the resolution was highlighted, addressing Teona's dislike for school lunch. Resonating comments like "My mama made us eat school lunch" affirmed the connection.
Our agency's statistics reveal that influencers creating multiple videos about a product earn substantial commissions. The initial video sparks interest, and subsequent ones capitalize on it, boosting engagement and conversions!
First and the most viral video
views
likes
32.4K
2.1k
comments
shared
26
28
saved
168
Second and the most viral video
views
likes
1.5m
169.5k
comments
shared
349
267
saved
6514
Third video
views
likes
9.4k
516
comments
shared
11
2
saved
23
Total statistics of three videos
1.5m
Total Views
172.1k
Total Likes
386
Total Comments
6.7k
Total Saved
297
Total Shares
Experience the magic! The blogger featured this product for free after receiving a complimentary sample of the amazing food jar
Testimonial “Energify Brand”
“I cannot express enough how grateful and delighted I am for the exceptional work and collaboration with Ushoo Agency. The impact on our brand through working with bloggers and utilizing TikTok Shop has been nothing short of phenomenal.
From the outset, the team demonstrated unparalleled professionalism and dedication to understanding the essence of our brand, Energify. The way they meticulously selected bloggers was a game-changer for us.
What truly amazed me was 1.5 million views of the video from only one influencer! We got sales and such attention to the brand off-season. It exceeded all our expectations.
I look forward to continued success with Ushoo and wholeheartedly recommend their services to any brand seeking effective influencer marketing strategies.”
Nikolay Shapkin
founder of Energify
Econica brand
ECONIKA Air Purifier for Home
$349.99 / unit price
goal
Launch a unique product on TikTok Shop for the first time
result
A mind-blowing 466,843 views on one video
The sales frenzy on TikTok Shop and the Amazon surge!
The client continues with us and assigned another brand for collaboration
Our path to success
Sarely seen on TikTok Shop, we eagerly embraced the challenge of promoting this unique product. After delving into the numerous benefits of this air purifier, we curated a creative brief highlighting key selling points
Our approach to selecting bloggers was meticulous, seeking those willing to create videos for the cost of product samples. We closely tracked their history of selling home products, their engagement levels, and, of course, their charisma.
Enter brickshrimp, an ideal fit for our campaign. Her perfect blend of warmth, homeliness, and health-consciousness aligned seamlessly with our vision. The focal point was creating videos in the storytelling and problem-solving format. And it paid off! She shared a compelling story about black mold issues in her home and how the Econica Air Purifier provided a solution to her health concerns. Sales didn't just boom on TikTok Shop but also extended to Amazon.
First and the most viral video
views
likes
460.5k
6605
comments
shared
195
846
saved
2816
Second video
views
likes
6.3k
271
comments
shared
50
31
saved
55
Total statistics of three videos
466.8k
Total Views
6.8k
Total Likes
245
Total Comments
2.8k
Total Saved
877
Total Shares
Feel the enchantment! The blogger showcased this product at no cost, having received a complimentary sample of the fantastic air purifier
Testimonial Econica brand
“I am compelled to express our sincere gratitude for the exceptional collaboration with your agency. From the very onset, your team demonstrated unparalleled dedication and professionalism. We were faced with the challenge of promoting a product that typically sees limited traction on TikTok Shop. Undeterred, Ushoo Agency embraced this challenge with enthusiasm, showcasing a commendable commitment to achieving our marketing goals.
Brickshrimp, one of the bloggers chosen through this process, proved to be an ideal match for our campaign. The success of selecting her and giving her a brief was not only reflected in robust sales on TikTok Shop but also in an increased presence on Amazon.
The impact of this collaboration surpassed our expectations. Ushoo Agency's adept handling of TikTok Shop, strategic influencer selection, and the compelling storytelling approach have significantly elevated the visibility of Ekonika Air Purifier. We continue working with this brand and are handing over another product to the agency.”
Vladislav Mordikov
Econica Managing Partner
